3144 Southwestern University: Shaping Our Future: News: Progress Report

Shaping Our Future

Progress Report

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    Donald Tetto

Here is a brief update on the strategic direction and the supporting strategies of Shaping Our Future: The Strategic Plan for Southwestern University 2010-2020.

Strategic Direction: Academic Mission

  • Fundraising for a new science facility.
  • A task force is studying the possibility of revising policies regarding the portability of financial aid to support study abroad.

Enhance Our Campus Experience and Residence Life

  • Based on research conducted by the strategic enrollment advising firm of Scannell & Kurz, determining the most effective models for awarding financial assistance to prospective students.
  • Developing a new direct mail strategy to better target prospective students who demonstrate a high probability to enroll at Southwestern.
  • Initiating efforts to strengthen Religious Life through weekly chapel services, expanded Destination: Service opportunities, and increased Inter-faith Dialogue programs.
  • The Enhancement of Greek Life Task Force is determining how to best capture Greek Life potential.
  • Completed a thorough cost/need analysis for athletic and recreational facilities.
  • Exploring with the City of Georgetown a bike path from the University to the Georgetown Square.

Build Far-Reaching Visibility and Recognition

  • Presenting results of the name recognition research and recommendations to the Board of Trustees for consideration at the mid-Winter meeting (January 27 and 28). Action steps will be taken based on any decisions made by the Board.
  • Continuing communication with alumni and other constituencies, including posting the name recognition research findings.
  • Increasing visibility through successful placements: including stories on the 2000-2010 decade of accomplishments, Jake Schrum’s decade as President, Thinking Ahead Campaign surpassing $100 million, op-ed by Provost Jim Hunt on risk taking, the University’s 100th Homecoming celebration, sustainability initiatives by students and the University, a series of articles on Prof. Laura Hobgood-Oster’s new book The Friends We Keep, and more. http://www.southwestern.edu/newsroom/

Ensure the Financial Vitality and Overall Sustainability of the Institution

  • A task force is developing a strategy for the east campus property.
  • Supporting the financial needs of the strategic plan, the Board of Trustees approved launching Thinking Ahead: The Campaign for Southwestern University Phase II.
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